Book Launch Services Hero

Book Launch Services ThatBuild Momentum, Not Just Launch Day

We plan and run your book launch from 12 weeks out to 30 days after release: ARC reviews within Amazon's rules, pre-orders, a listing built to convert, launch-week ads, and outreach that puts your book in front of the right readers.

  • Week-by-week launch plan with clear owners and dates
  • Advance reader campaign that follows Amazon review policy
  • Amazon listing, categories, and launch-week ads
  • Podcast, media, and newsletter outreach
Book Launch Services Book Mockup
Trustpilot
Trusted Authors
people
Henry
Berg optimized our Amazon listing keywords and description, and within weeks our organic rankings and sales velocity jumped dramatically.
Crispin Oakley
They guided me through every step of the publishing process, ensuring my book was professionally edited, designed, and marketed. Their team was responsive, knowledgeable, and truly cared about my success. Highly recommended.

Get Your Free Publishing Quote in 24 Hours

What Is a Book Launch Service?

A book launch service plans and runs the promotion around your release so the book starts selling and keeps selling. It usually covers a launch timeline, Amazon listing optimization, an advance reader copy (ARC) program for early reviews, pre-orders, launch-week ads and promotions, media and podcast outreach, and post-launch reporting. Planning ideally starts about three months before release.

Ideal start

About 12 weeks before release

KDP pre-orders

eBooks only, up to 1 year ahead

ARC reviews

Allowed; can't require a review

Focus

Sales after launch week, not just day one

What's Included

Everything Your Launch Needs

Launch Strategy

Positioning, comparable titles, goals, budget, and a week-by-week plan.

Amazon Listing

Description, categories, keywords, A+ content and Author Central page.

ARC Campaign

Reader recruitment, ARC delivery, and post-release review reminders within Amazon’s rules.

Media & Podcasts

Pitches to podcasts, blogs, and local media relevant to your topic or genre.

Email & Promotions

Launch emails, newsletter swaps, and paid promo placements where they fit.

Author Website

A simple author site with book pages and newsletter signup.

Events

Launch event, bookstore signing, or virtual launch support.

30-Day Report

Sales, reviews, rank, ad results, and recommended next steps.

Our Launch Framework

Four Phases of a Successful Launch

  1. 12–8 weeks before

    Foundation

    • Positioning and target reader
    • Cover, description, and categories finalized
    • Launch goals and budget set
    • ARC reader recruitment begins
  2. 8–2 weeks before

    Build-Up

    • ARCs distributed
    • eBook pre-order live on KDP
    • Podcast and media pitches sent
    • Email and social content scheduled
  3. Launch week

    Launch

    • Reviewers reminded the book is live
    • Launch-week Amazon Ads switched on
    • Newsletter and promo placements
    • Daily monitoring of rank and sales
  4. Weeks 1–4 after

    Sustain

    • Ads optimized toward break-even ACOS
    • Follow-up media and events
    • Listing refined from early data
    • 30-day launch report
Free Tool

Book Launch Timeline Planner

Enter your release date to get a dated launch checklist.

KDP pre-orders are eBook-only.

Pick a release date to see your launch timeline.

Our Commitments

An Honest Launch, Built to Last

No bestseller guarantees

We won’t sell you a ranking screenshot. We plan for sales that continue after launch week.

No review manipulation

No paid, swapped, or fake reviews. Your account and reputation stay safe.

Fixed, written scope

Deliverables, timeline, and fee agreed in writing. Ad spend is paid directly by you.

Book Launch Questions

Ideally about three months before release. That leaves time to finalize the cover and listing, recruit advance readers, set up pre-orders, and book podcast or media appearances.

You can give advance reader copies to readers who may review the book, but under Amazon's rules you cannot require a review or try to influence what reviewers say. Friends, relatives, and people with a financial interest in the book should not review it on Amazon.

No. KDP pre-orders are available for eBooks only, up to one year ahead. Print pre-orders are not supported on KDP; authors who want print pre-orders through other retailers often use IngramSpark with a future publication date.

You can't change your manuscript or book details in the 72 hours before release. If you miss the final upload deadline, the pre-order is canceled and you lose the ability to set up pre-orders for any book for one year. The same applies if you cancel, or delay more than once.

There's no fixed number, but having several genuine reviews in the first weeks makes shoppers and ads more likely to convert. A well-run ARC program is the most reliable way to get early reviews within Amazon's rules.

No. Rankings depend on your category, competition, and sales on any given day. We plan for sustained sales after launch rather than a single ranking screenshot.

A launch plan and timeline, Amazon listing optimization, an ARC reader campaign, pre-order setup, launch-week promotions and ads, outreach to podcasts, media and newsletters, and a post-launch report.

Yes. We can run a relaunch: refresh the listing and cover if needed, build reviews, and run a focused promotion window with ads and outreach.

Launch Your Book With a Plan

Share your release date and goals. We'll send a launch plan and fixed quote within 24 hours.

Call +1 (213) 631-5993
Play by the Rules

Reviews and Pre-Orders Done Right

Breaking Amazon's rules can get reviews removed or pre-order privileges suspended. We plan around them.

ARC reviews: allowed

  • Give free advance copies to readers
  • Invite honest reviews after release
  • Readers decide freely whether and what to review

Reviews: not allowed

  • Requiring a review in exchange for a free copy
  • Asking for positive reviews or influencing ratings
  • Reviews from friends, family, or anyone with a financial interest

KDP pre-orders

  • eBooks only; print pre-orders aren't supported
  • Release date up to one year ahead
  • No changes in the 72 hours before release

Pre-order penalties

  • Miss the final upload and the pre-order is canceled
  • Canceling, or delaying more than once, has the same effect
  • Either way: no pre-orders for any book for one year
footer-bg
© 2026 Berg Publisher. All rights reserved.