
| # | Podcast | Host(s) | Best For | Typical Length |
|---|---|---|---|---|
| 1 | The Creative Penn | Joanna Penn | Author business & industry trends | 60 min |
| 2 | The Self Publishing Show | Mark Dawson & James Blatch | Marketing & advertising | 45–60 min |
| 3 | Novel Marketing | Thomas Umstattd Jr. | Practical book promotion | 20–30 min |
| 4 | The Indy Author Podcast — Matty Dalrymple | Matty Dalrymple | Craft + publishing journey | 40 min |
| 5 | Wish I'd Known Then… | Jami Albright & Sara Rosett | Lessons from working authors | 45 min |
| 6 | SPA Girls Podcast | Four NZ indie authors | Genre fiction & community | 40–50 min |
| 7 | Self-Publishing with ALLi | Alliance of Independent Authors | Ethics, news & author rights | 30 min |
| 8 | Writing Excuses | Brandon Sanderson & co-hosts | Writing craft in short bursts | 15–25 min |
Start with The Creative Penn. Joanna Penn explains the full journey of writing, editing, publishing, and marketing in beginner-friendly language, and her back catalog covers nearly every question a new indie author has.
Podcasts can teach you 80% of what paid courses cover, especially industry trends and marketing fundamentals. Courses add structure, and professional publishing support adds execution, but podcasts are the smartest free starting point.
Two to three episodes a week is plenty. More than that, and you risk "learning procrastination," consuming advice instead of writing. Pair every episode with one concrete action.
The Self Publishing Show for paid advertising and launch strategy, and Novel Marketing for organic, low-budget promotion. Together, they cover both sides of modern book marketing.
Yes. Self-Publishing with ALLi regularly flags predatory companies and questionable contracts, and most shows on this list discuss red flags. As a rule, legitimate publishing partners are transparent about costs, rights, and royalties from the first conversation.
Isabella Watson is a professional content specialist focused on book publishing and author services. She writes and reviews technical and informative content to help aspiring and seasoned authors navigate the professional publishing process. Her work focuses on quality, trust, and hassle-free creative writing.

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